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Jessie Cruz

Jessie Cruz

Principal of Blackfin Real Estate Group

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Phone:

(786) 952-5901

Email:

About Jessie Cruz

With over 12 years of experience in real estate, Jessie turned a weekend passion for the Florida Keys into a full-time career, founding Blackfin Real Estate Group to help others buy, sell, and invest in this island paradise. Her background in digital arts, film production, and marketing—including a bachelor’s degree from Full Sail University and a master’s in communication from the University of Miami—gives her a unique edge in the industry. Leveraging high-quality media and targeted marketing strategies, Jessie ensures every listing stands out in a competitive market, helping buyers and sellers achieve their real estate goals with confidence.

At Blackfin Real Estate Group, Jessie takes a data-driven, client-first approach to every transaction. She believes in tailored solutions, local expertise, and a results-focused strategy backed by recent sales data. Whether assisting buyers in finding their dream home, guiding sellers with a strategic marketing plan, or helping landlords maximize long-term rental opportunities, Jessie treats every client as a partner—working as a united team to achieve success. With deep knowledge of the Keys’ diverse properties and a passion for the boating and island lifestyle, she makes navigating the market seamless and rewarding.

Work Experience

2003 - 2006

2006 - 2013

2008-2010

2013

2013 - 2020

2020 - Present

2022

2022 - Present

Full Sail University
Earned a Bachelor’s in Film Production, gaining expertise in digital arts, media production, and storytelling.

Art Director & Producer

Led creative direction and media production, utilizing visual storytelling to engage audiences and drive impact.

University of Miami – Master’s in Communication

Further honed skills in media strategy, branding, and audience engagement.

Became a Licensed Realtor

Officially entered the real estate industry, blending media expertise with market knowledge.

Realtor at RE/MAX & Douglas Elliman

Gained extensive experience in high-end real estate, negotiation strategies, and luxury property marketing.

Lifestyle International Realty

Further developed expertise in real estate sales, leading to the creation of Blackfin Real Estate Group.

Founded Blackfin Real Estate Group

Turned a lifelong passion into a full-scale business, specializing in Florida Keys real estate for buyers, sellers, and landlords.

Launched Blackfin Real Estate Group on TikTok

Built a community of over 15,500 followers, accumulating over 3 million views with engaging Florida Keys real estate content.

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COMMITTED TO THE KEYS

Your trusted partner in Florida Keys real estate. Serving buyers, sellers, and landlords throughout the Upper and Mid-Florida Keys, including Key Largo, Tavernier, Plantation Key, Islamorada, Marathon, Duck Key, Layton, and Long Key.

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